Digital and Social Media Marketer
(Wine Jobs:
Sales & Marketing)
Full Time
Zeffer Cider
"Flexible",
Hawke's Bay
Our purpose at Zeffer Cider Co is to craft world-class, imaginative apple cider that opens people’s minds to how great cider can be. It’s fair to say that we are as avid about making our cider as those who are drinking it. And how we communicate with our Zeffer fans is very much at the heart of what we do. We’re looking for a nimble digital marketing specialist to join our small but growing team, to lead and implement our digital communications.
Working alongside our Marketing Manager and designers, you will:
- Develop and implement a social media and digital media plan in line with our overall marketing strategy.
- Produce and promote content through our social and digital channels via a regular publishing schedule. Proficiency with Facebook Business Manager is essential.
- Develop a content calendar to manage content and plan specific and timely marketing campaigns.
- Leverage the right tools to manage content and ensure the right content is getting to the right audience through the right channels. A high-level of experience with campaign geo-targeting is essential.
- Analyse and report on performance of campaigns and assess against goals (ROI and KPIs). Provide recommendations to optimise spend and performance.
- Guard and grow our Zeffer brand awareness through our online and social channels.
This is a part-time role (20 hours/week) with flexibility and we’re happy to consider applicants based anywhere in New Zealand. Our cidery is based in the Hawke’s Bay and on some occasions, travel will be required for events and team-based activities.
We’re looking for someone with at least 3 years’ experience in a digital or content marketing. We need someone who is savvy at building campaigns in the social media space and equally happy to engage with and grow our Zeffer fans. An interest in cider would be a bonus. We need someone who is creative, well-organised and flexible and in turn you will be working with a like-minded team.
Closing Time: Friday the 5th of April 2019
