Sales & Marketing Assistant
(Wine Jobs:
Sales & Marketing)
Full Time
Matakana Estate
Auckland,
Auckland/Northland
Matakana Estate has been at the forefront of local Matakana winemaking since this premium, boutique wine region was first developed more than 30 years ago.
Matakana Estate’s philosophy has always been to capture the essence of New Zealand’s finest grape varieties from the regions where they grow best. Our Matakana Estate Winery produces award-winning Chardonnay, Syrah and Pinot Gris under the care of winemaker Richard Robson.
Matakana Estate Lodge has also been an icon on the Matakana landscape since it was built in the early 2000s. The newly renovated lodge stands proudly on a ridge, with panoramic views across the Matakana valley and hills. It’s personalized accommodation attracts both international and domestic guests who embrace the essence of luxury lifestyle.
About the role:
An exciting opportunity has come up for a savvy and innovative Sales & Marketing Assistant to join Matakana Estate’s passionate team to drive brand awareness and digital marketing for their wine portfolio and luxury accommodation offering, in the heart of Matakana.
You’ll play a pivotal role in developing marketing and communications strategies from conception through to implementation to highlight Matakana Estate as a leader in their industry. You’ll wear multiple hats that include managing social media to drive brand awareness, website, digital marketing campaigns, graphic designs, public relations, marketing materials and support the roll-out of their new brand strategy.
This is an exciting opportunity for someone who wants to work on exciting fast-paced projects, grow a brands digital presence and loves the wine and hospitality industry.
You’ll have the support of the Director of Sales and Marketing and will have full oversight of the graphics design and online contents.
Responsibilities:
Digital Marketing
- Drive and develop Matakana Estate’s social and digital marketing strategies
- Develop and manage a digital marketing calendar of activity to drive traffic, grow follower numbers and improve Matakana Estate’s engagement with audiences
- Develop, monitor and manage Matakana Estate’s website (CMS)
- Be savvy enough to monitor, develop and manage content for Facebook and Instagram pages, including community management
- Ensure the customer experience online is to the highest standard throughout the customer journey
- Identify new opportunities and strategies for Matakana Estate and become the in-house digital marketing expert
General Marketing
- Manage and be involved in the re-brand in the New Zealand and International market in conjunction with the Director of Sales and Marketing
- Identify and lead PR opportunities and Media Partnerships for Matakana Estate
- Manage internal and external communications in a timely manner
- Develop marketing materials and other trade materials as required in conjunction with the Director of Sales & Marketing
- Attend and participate in Sales & Marketing meetings as required
Key requirements:
- Minimum 4 years’ experience in a graphic design or marketing communications role
- Familiarity with Shopify, Wordpress, Adobe Photoshop, Illustrator and Mailchimp will be necessary
- Experience within the wine and hospitality industry will be beneficial, but not necessary
- Experience managing website and social platforms
- Good analytical skills, managing budgets and commercial acumen
- Outstanding communication, confidence and initiative
- Excellent organisation and time management skills with a can-do attitude
- Enjoys working in a team-based environment
